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*This is the recommended retail price for the model shown excludes; optional extras, promotions, delivery and dealer related charges. VRT is applied to both entity and options in the total price and summary


  • "I was extremely impressed by the sales team. I was dealing with Kayleigh and her expertises was phenomenal. The after care service was extremely informative as I encountered a few hiccups totally on my side but I have to say no problem went unsolved. Thanks so much for all help and guidance. I could not recommend this garage to a higher degree than already expressed."
    - Shane O.

    Read Swords reviews

  • "We are in the process of purchasing a ford transit and a ford puma and the service we are getting is to class. I'm dealing with David Carroll and he is one of the most professional sales men i have dealt with. looking forward to do more business with Bright ford Rialto"
    - Darren M.

    Read Rialto reviews

  • "Brake light bulb blew while on holiday in Dublin from the UK. After 10 minutes at Bright Ford Phibsborough it was all fixed and we were on our way again with wishes for a happy holiday - and no charge. Excellent friendly service which was very much appreciated. A great credit to Ford in general and Bright Ford in particular"
    - Alan P.

    Read  Phibsborough reviews

  • "Collected my New Ford Focus from Bright Ford Bray yesterday..I have dealt with John the salesman on many occasions..I found him to be very helpful with a fair deal and backup information and assistance after purchase..highly recommended "
    - Michael O.

    Read Bray reviews
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Welcome to Bright Ford

Whether you’re at Bright Ford to buy something special, or just to browse, we want to offer you a very personal level of service that leaves you with a great impression and gives you an experience that shows we genuinely care about your needs. 

Bright Ford is part of the Bright Motor Group, one of Ireland’s most trusted vehicle retailers and our Ford dealerships are located in Airside (Swords), Phibsborough, Rialto in Dublin & Bray in Wicklow.

New and used Ford cars and vans   

Discover the wide selection of new Ford cars at Bright Ford. We supply the full range including the Ford Fiesta, Focus, Puma, Mondeo, Kuga, Mustang Mach-e and more!  

You can also explore the full range of Ford commercial vehicles in all of our locations. From the iconic Ford Transit van range to the Ranger pick-up truck, you’ll find a Ford commercial vehicle to suit every job.

Selling quality new and used vehicles is what we pride ourselves on. We guarantee that every vehicle is prepared to the very highest standard at our own Service and Preparation Centres. You can browse our stock of "Bright As New", approved used Ford cars and vans online - get in touch today to arrange a test drive or to learn more about any of our vehicles.

Ford Service

We provide a full Ford Aftersales facility. Whatever your requirements, our team of qualified Ford technicians are here to help keep your vehicle in peak condition, with the use of sophisticated on-board diagnostic software to ensure that your vehicle is properly cared for. We have invested heavily in workshop training, both in-house and externally, to make sure that our technicians are kept up-to-date with all the latest advances in vehicle technology.





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