The Ford Go Electric Roadshow is Coming


How far will it go? How quick will it charge? We know there are lots of questions when considering making the switch to an electrified vehicle. That’s why Ford have a Go Electric roadshow and it’s coming to Swords Pavilion in Dublin from 1st to 5th July 2022.

Discover the differences between mild hybrid, full hybrid, plug-in hybrid and full electric and get help deciding which might be the most suitable for you. There will also be the opportunity to take a test drive in the All-Electric Mustang Mach-E and New All-Electric E-Transit.  

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Ford Discover Electric
Ford Mustang Mach-E

Discover how you can make the switch to an electrified vehicle.

Ford E-Transit

Introducing the New All-Electric E-Transit

The 400-volt battery with 68 kWh of usable power which does all the hard work with no compromise on payload or loadspace. The E-Transit battery delivers an impressive range of up to 317 km* on a single charge. With 25 different configurations, there’s an E-Transit to suit you.

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The All-Electric Mustang Mach-E

The All-Electric Mustang Mach-E

Beautifully sculpted design, state-of the-art technologies, and a maximum electric driving range of 610km**. Reduced maintenance costs, as well as tax reductions and emission zone benefits. The list of savings when you switch to an all-electric product is significant.

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Important Information

Test drives are subject to availability and licence check.

*Based on full charge. Range quoted for best performing variant, Medium Wheel Base, Medium Roof Cargo Van, 390 Series, Speed Limited to 90kph. Targeted estimate range applies to an available configuration (and is based on CAE modelling using WLTP test procedure). Actual range varies with conditions such as external elements, driving behaviours, vehicle maintenance, lithium-ion battery age and state of health.

**Based on full charge. Estimated range using Worldwide Harmonised Light Vehicle Test Procedure (WLTP) applies to RWD model with extended range battery. Actual range varies with conditions such as external elements, driving behaviours, vehicle maintenance, and lithium-ion battery age



View all the latest Promotions from Bright Ford


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Welcome to Bright Ford

Whether you’re at Bright Ford to buy something special, or just to browse, we want to offer you a very personal level of service that leaves you with a great impression and gives you an experience that shows we genuinely care about your needs. 

Bright Ford is part of the Bright Motor Group, one of Ireland’s most trusted vehicle retailers and our Ford dealerships are located in Airside (Swords), Phibsborough, Rialto in Dublin & Bray in Wicklow.

New and used Ford cars and vans   

Discover the wide selection of new Ford cars at Bright Ford. We supply the full range including the Ford Fiesta, Focus, Puma, Mondeo, Kuga, Mustang Mach-e and more!  

You can also explore the full range of Ford commercial vehicles in all of our locations. From the iconic Ford Transit van range to the Ranger pick-up truck, you’ll find a Ford commercial vehicle to suit every job.

Selling quality new and used vehicles is what we pride ourselves on. We guarantee that every vehicle is prepared to the very highest standard at our own Service and Preparation Centres. You can browse our stock of "Bright As New", approved used Ford cars and vans online - get in touch today to arrange a test drive or to learn more about any of our vehicles.

Ford Service

We provide a full Ford Aftersales facility. Whatever your requirements, our team of qualified Ford technicians are here to help keep your vehicle in peak condition, with the use of sophisticated on-board diagnostic software to ensure that your vehicle is properly cared for. We have invested heavily in workshop training, both in-house and externally, to make sure that our technicians are kept up-to-date with all the latest advances in vehicle technology.