Mustang Mach-E - Go 100% Electric this summer!

By electrifying our entire range, we’re not just imagining what tomorrow will look like, we’re already building it. By 2030 all our passenger vehicles in Europe will be electric, and two-thirds of our commercial vehicles will be either plug-in hybrid or electric. So, whether you need a Ford for work, play, or everything in between, you’ll have the power to choose the right EV for you.
If you’re considering making the switch to an electrified vehicle, then it’s important you understand the differences between them. Click on the icons below to get more information on Mild Hybrid, Hybrid, Plug-in Hybrid and All-Electric Vehicles.
Imagery and information shown throughout this website may not reflect latest ROI specifications, colours may vary, options and/or accessories may be featured at additional cost and locations and vehicles used may be outside of the ROI. Ford policy is one of continuous product development. The right is reserved to change specifications, colours of the models and items illustrated and described on this website at any time.
[†]Based on full charge. Estimated range using Worldwide Harmonised Light Vehicle Test Procedure (WLTP) applies to AWD model with extended range battery. Actual range varies with conditions such as external elements, driving behaviours, vehicle maintenance, and lithium-ion battery age.
Welcome to Bright Ford
Whether you’re at Bright Ford to buy something special, or just to browse, we want to offer you a very personal level of service that leaves you with a great impression and gives you an experience that shows we genuinely care about your needs.
Bright Ford is part of the Bright Motor Group, one of Ireland’s most trusted vehicle retailers and our Ford dealerships are located in Airside (Swords), Phibsborough, Rialto in Dublin & Bray in Wicklow.
New and used Ford cars and vans
Discover the wide selection of new Ford cars at Bright Ford. We supply the full range including the Ford Fiesta, Focus, Puma, Mondeo, Kuga, Mustang Mach-e and more!
You can also explore the full range of Ford commercial vehicles in all of our locations. From the iconic Ford Transit van range to the Ranger pick-up truck, you’ll find a Ford commercial vehicle to suit every job.
Selling quality new and used vehicles is what we pride ourselves on. We guarantee that every vehicle is prepared to the very highest standard at our own Service and Preparation Centres. You can browse our stock of "Bright As New", approved used Ford cars and vans online - get in touch today to arrange a test drive or to learn more about any of our vehicles.
Ford Service
We provide a full Ford Aftersales facility. Whatever your requirements, our team of qualified Ford technicians are here to help keep your vehicle in peak condition, with the use of sophisticated on-board diagnostic software to ensure that your vehicle is properly cared for. We have invested heavily in workshop training, both in-house and externally, to make sure that our technicians are kept up-to-date with all the latest advances in vehicle technology.