Cruise Control lets you set a speed then maintains it until you brake or accelerate. Via toggles on the steering wheel you can also adjust your speed while you’re driving.
In addition, the Adjustable Speed Limiter device helps you drive within a pre-set limit that you select. Not only does it help you to save fuel, the system can minimise the likelihood of you exceeding the speed limit too. As well as their practical benefits, both technologies can make long motorway journeys more relaxing.
SYNC 3. For an effortless hands-free experience
Ford SYNC 3 is an advanced system that enables you to stay connected and control your phone, music and navigation system. Choose either voice commands or the 6” colour touchscreen with pinch-and-swipe gestures for intuitive navigation. Live Traffic can help you avoid the jams. You can even call up a list of local restaurants simply by saying “I’m hungry”.
Stay in control, even in challenging conditions
Electronic Stability Control and an advanced Traction Control System constantly monitor your vehicle’s progress. They sense when the vehicle is losing grip and automatically apply a braking pulse to individual wheels, helping to stabilise it. This ensures you have the best possible grip, performance and stability when you need it most.
Imagery and information shown throughout this website may not reflect latest ROI specifications, colours may vary, options and/or accessories may be featured at additional cost and locations and vehicles used may be outside of the ROI. Ford policy is one of continuous product development. The right is reserved to change specifications, colours of the models and items illustrated and described on this website at any time.
[†]This is the recommended retail price for the model shown excludes; Vehicle Registration Tax (VRT), optional extras, promotions, delivery and dealer related charges. VRT is applied to both entity and options in the total price and summary.
[‡]This is the recommended retail price for the model shown includes Vehicle Registration Tax (VRT), excludes optional extras, promotions, delivery and dealer related charges. VRT is applied to both entity and options in the total price and summary.
Whether you’re at Bright Ford to buy something special, or just to browse, we want to offer you a very personal level of service that leaves you with a great impression and gives you an experience that shows we genuinely care about your needs.
Bright Ford is part of the Bright Motor Group, one of Ireland’s most trusted vehicle retailers and our Ford dealerships are located in Airside (Swords), Phibsborough, Rialto in Dublin & Bray in Wicklow.
New and used Ford cars and vans
Discover the wide selection of new Ford cars at Bright Ford. We supply the full range including the Ford Fiesta, Focus, Puma, Mondeo, Kuga, Mustang Mach-e and more!
You can also explore the full range of Ford commercial vehicles in all of our locations. From the iconic Ford Transit van range to the Ranger pick-up truck, you’ll find a Ford commercial vehicle to suit every job.
Selling quality new and used vehicles is what we pride ourselves on. We guarantee that every vehicle is prepared to the very highest standard at our own Service and Preparation Centres. You can browse our stock of "Bright As New", approved used Ford cars and vans online - get in touch today to arrange a test drive or to learn more about any of our vehicles.
We provide a full Ford Aftersales facility. Whatever your requirements, our team of qualified Ford technicians are here to help keep your vehicle in peak condition, with the use of sophisticated on-board diagnostic software to ensure that your vehicle is properly cared for. We have invested heavily in workshop training, both in-house and externally, to make sure that our technicians are kept up-to-date with all the latest advances in vehicle technology.